The new year has only just started, and we already have some great news for you. It’s about your revenue. More precisely, it’s about growing your revenue. A LOT.

In other words, it’s finally time to reveal what we’ve been cooking in AdCumulus kitchen.

Introducing Affiliate Software with DSP integration

You must have heard about programmatic already and you know its basic premise: access more supply and demand, spend less, earn more. And because it really is that simple, programmatic is becoming more and more popular.

In 2017 alone, programmatic display ads accounted for nearly 80% of display spend, and this is in US alone. By 2019, it’s predicted that this number will rise to a whopping 85%. With such a huge number of marketers already relying on programmatic, we’ve decided that combining it with a tracking tool was not a luxury anymore, but a must.

Result? New and improved Affiliate Software with DSP integration!

DSP (Demand-Side Platform) is a programmatic platform used for automated traffic buying. This means that you can now use the same familiar interface of your tracker to directly connect to sellers worldwide using the latest programmatic technology.

Buying traffic has just become easier than ever!

What does this mean for you?

All the amazing features of Affiliate Software it’s well-known for haven’t changed.

You can still easily create and control your campaigns and affiliates, manage tracking, measure and analyze performance, optimize traffic, have fun with smartlinks, and do all the good stuff you’re already used to.

However, the new DSP integration takes the platform to a higher level and opens up a whole new range of fantastic opportunities for marketers.

> Buy the traffic you need – automatically

You need specific traffic but you can’t find enough of it in one place? Top up and buy traffic with programmatic technology directly from its sellers and without leaving your tracker’s interface.

You can now automate the whole buying process in just a few clicks and let the system find valuable traffic for you all by itself. Moreover, you can combine direct traffic buying with programmatic for any of your existing offers.

Finally, you can easily analyze the entire performance via detailed and flexible reports. Measure what matters to you and optimize your campaigns accordingly.

For additional information about the traffic sources, contact our team.

> Save your time and money

Tracking tool is the backbone of every affiliate program. If it’s not a good one, it can take away a lot of time and effort even for the most basic actions. But a great tracking tool makes it easy to keep everything in check fast, which increases the chances of success.

Affiliate Software with DSP integration focuses on achieving just that – making your everyday work easy but effective.

For starters, automating the buying process brings human actions (and errors) to a minimum. You can do more work in less time and save your precious hours for more important activities, such as strategic planning. This also means that a smaller team can handle more work because Affiliate Software makes the entire process extremely easy.

Besides saving your time, you also save your money.

DSP works in your interest – it tries to find the most valuable traffic for the least price. Your job is simply to set your targeting and define the maximum price, i.e. the highest price you’re ready to pay for specific traffic. After that’s all set, DSP looks for the appropriate traffic and bids for it in real time, trying to get the lowest price possible.

Affiliate marketing has gone programmatic – (when) will you?

Want to take your marketing to the next level? Try Affiliate Software with DSP integration and find out how easy it can be to get the right traffic for the right price.

If you’re ready to add some extra zeros to your revenue, contact us and let’s get started!